research

One of my major consulting clients, Singular, is in the marketing measurement space. The biggest change happening in mobile marketing over the past...

Boom times sure are more fun than when things are going bust. But the reality is we have to face that it’s tougher now on many people, thanks...

I just recently published a report for my client Singular on media mix modeling, which is super-hot right now in mobile marketing thanks to one major...

Cybersecurity attacks were up 50% in 2021, according to a report from Check Point Research. That makes perfect sense, because Covid work-from-home...

Games are ridiculously big. And mobile games are the largest and perhaps most innovative sector in gaming: 42% of all gaming revenues, according to...