I tell stories with data. Here are a few of the specific services I provide:
- Thought leadership
- Lead generation
- Social media
- Executive speeches
Depending on needs and situations, I often build an integrated plan that incorporates multiple strategies. We usually starts with your data, and we may include surveying and interviewing. Once we have data, we can do long-form reports, short tactical extracts, supporting blog posts, and crafted social updates.
Startups, brands, enterprise
I help with branding and early story-telling for startups. As someone who’s written thousands of news articles and been pitched tens of thousands of times, I have a very good sense of when something is newsworthy, what is the most newsworthy part, and what might be missing from a press release.
How I work
I don’t do one-off consulting engagements, as these rarely provide the opportunity to make a significant and strategic impact. I generally do retainers, and most of my clients work with me for periods of years, not months.