Looks like Google has just fired a shot across the bow of Rollyo, which promised that anyone could have his or her own search engine:
Rollyo is the fast, easy way to create personal search engines using only the sources you trust.
New from Google, the great innovator, a personal search engine:
Wouldn’t it be cool if you could easily build a search engine on your blog or website tailored to the topics and areas you know and love the most?
Hmmm … the new Microsoft?
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