How to reduce customer acquisition costs by 10X with targeting jiu-jitsu

Can targeting make your business profitable?

I recently talked to a marketing expert who absolutely pulverized a mobile app developer’s cost of user acquisition. Before the change, the developer was paying $3-4 per user. Literally an hour later, the developer was paying 30-40 cents.

How did he do it?

Get the full story on TUNE’s blog …