Bookmarketing (neologism du jour)

OK, I just invented a word for the web 2.0 land grab featuring 5 million del.icio.us wannabees that would really like to store your online booksmarks for you.

It’s not social bookmarking, it’s bookmarketing.

Has nothing to do with books, but a lot with marketing.

Here’s a list of about 30. That guy’s a lightweight, though. Here’s about a hundred or so. And here’s a probably similar list with nicer pictures but less categorization.

Just a few of them are icon-i-fied just below each of my posts. That’s bookmarketing too.

Silly me.

[tags] social, bookmarking, bookmarketing, delicious, john koetsier [/tags]