First it was concerts. Now it’s movies.
Christopher Nolan, the filmmaker behind Inception, The Dark Knight, and Interstellar will be bringing “one of his iconic films” to the massively popular Fortnite game this summer. No word on which one yet, but it will be free.
Thanks to COVID-19, we’re seeing the accelerating convergence of media and music and entertainment and gaming, catalyzed by social-infused platforms like Fortnite that draw massive audiences. Fortnite hit over 350 million registered users just last month, and almost 30 million of them watched rapper Travis Scott’s performance last month.