The one thing I know from going to the Consumer Electronics Show over the past few years is that every time you go, you will find at least one Chinese company that you’ve never heard of … and that makes just about every kind of electronics gadget you can imagine.
(Oh and CES will drain every last drop of blood out of your body … but you’ll be happy that it did.)
This year that one Chinese company was Haier.
If the name sounds vaguely familiar, that’s because Haier bought General Electric’s appliance business in 2016. And if it doesn’t, that’s because the company hasn’t really announced itself under its own brand widely.
I did a walk-through of the company’s booth, and it’s worth skimming through despite the extremely authentic CES chaos, bustle, and noise.