LinkedIn, Facebook, MySpace in metaphor

He’s hardly an unbiased source, but I like how the new CEO of LinkedIn defines three of social networking’s heavyweights:

“LinkedIn is the office, Facebook is the barbecue in the backyard, and MySpace is the bar,” says Hoffman, referring to the three major social-networking sites battling it out for millions of consumers and billions of dollars in online ads.

Rings true with me.

LinkedIn is where I connect with business professionals, contacts, co-workers, and partners. Facebook is for friends, acquaintances, and old classmates. MySpace … I’m not sure if I remember my MySpace login information. (Perhaps that says something about me as a married 30-something with kids!)

By the way, if you’d like to connect with me on LinkedIn … please feel free!

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