I saw these great rules for start-ups from Evan Williams, the ex-CEO of Pyra Labs (who made Blogger) and current CEO of Odeo.
In brief:
- Be narrow
- Be different
- Be casual
- Be picky
- Be user-centric
- Be self-centered
- Be greedy
- Be tiny
- Be agile
- Be balanced
Very, very worth a look for anyone who’s doing or thinking about doing a start-up.