State Farm is almost the opposite of a tech startup.
It’s a 100-year-old company with 58,000 employees, 19,000 independent agents, and 84 million customer accounts. State Farm is #36 on the Fortune 500 and has been the #1 insurer in the United States for the last 70 years.
But three years ago, State Farm executives knew they needed a digital transformation of basically Biblical proportions to continue to be relevant in the digital age.