Director Tom's recessionary get-a-job strategy

tomI worked with Thomas Clifford (AKA Director Tom) recently on a corporate film that I was executive producing.

He was absolutely amazing. And he’s done hundreds of films over a 25-year career. And he’s one of the most connected social media individuals you will ever find. But 3 days ago he just got laid off.

Which only goes to show that in this current economic climate of Fear, Uncertainty, and Doubt … many good people are losing their jobs as companies are slowing down.

Tom, however, being Tom, is a proactive guy. So he put together the Hire Tom website and kicked his network into high gear. As WorkLifeNation reports, here’s his 4-step strategy:

  1. Making the Hire Tom site
  2. Alerting his network
  3. Multiple LinkedIn updates
  4. Twitter, Twitter, Twitter

Read the article for the full details – it’s great. And the results are coming too. I connected with Tom today, and he says that the opportunities are rolling in – only 3 days after being laid off!

Of course, not everyone has over 500 connections on LinkedIn or 2000+ followers on Twitter. Still, there’s a lot to be learned from Tom’s actions … especially that the time to work on your network is before you need it!

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