Amazon is hiring 1,147 people for its Alexa business unit alone, says Citi Research in a new report. That’s more than Google is hiring for product and technical roles across the entire Alphabet conglomerate, including YouTube, Waymo, Google Fiber, and — of course — the main money maker in the Alphabet empire: the original Google.
“Key takeaways from the job openings at Alphabet include that the company’s pace of hiring relative to its current headcount (3%) is among the lowest in our coverage,” say Citi analysts Mark May and Caleb Siegel.”
That could bode well for Google’s margins, Citi says.
It also could mean that innovation is slowing.