Want to work at Tesla? Apple? Reddit? Netflix? You’re not alone.
Most people want to work for a company that is doing amazing work in the forefront of their field. And while we typically think of a brand as something that is relevant to customers and buyers, it’s also critically important to companies that are looking to hire the best available talent.
Hired released the 2020 global brand health report today, and the focus is on brand positivity for employees: which companies people most want to work for. Last year, that was Google.
This year, Netflix dethroned Google as the most-desired place to work. Netflix and chill is now Netflix and work, I guess.
Here are the top 20 public companies people want to work for in the tech industry, along with their ranking in Hired’s “brand positivity index.”
And, I chat about the report with two Silicon Valley execs:
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