Digital identity company Proxy has acquired Motiv, the smart ring startup that, it says, made the world’s most popular smart ring.
The goal?
Biometrically-linked digital identity.
The Motiv smart ring is a fitness and sleep tracker that you barely notice wearing. I called it the “perfect casual fitness tracker” when I reviewed it in 2018. One of the features, just new at the time, is digital identity: using the ring as a physical dongle for two-factor authentication. Essentially, you could use the ring to log into services that supported it.