The biggest business mistake

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The biggest business mistake

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Based on my years and years and years (errr … years, anyways) of experience in the business world, I’m firmly convinced that this is the biggest mistake you can make when starting or running a business:

Not asking questions whose answers you fear.

In other words: sticking your head in the sand and charging forward blind (that’s a shaken, not stirred, metaphor by the way).


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