Smart Speakers Are Eating Mobile: 66% Of Owners Use Smartphones Less

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Smart Speakers Are Eating Mobile: 66% Of Owners Use Smartphones Less

Two thirds of smart speaker owners use their smartphones less, according to a new study released today by Accenture.

And not just for listening to music.

The data, from a survey of 21,000 people in 19 countries, indicates that the Amazon Echo and Google Home are for general information — what’s the weather today — shopping as well.

“Nearly two-thirds (64 percent) of these owners said they use their smartphones less for entertainment, and more than half use them less for online purchasing and general information searches (58 percent and 56 percent, respectively),” Accenture says.

Get the full story in my post at Forbes …


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