going hollywood

September 2008

After leading the creation of a new planning system, onTRAC, for K-12 students, I exec produced a video explaining what it is and how it works.

The video is brief, entertaining, and educational. We did it on greenscreen and then replaced the background with white for a very clean, simple look that was easy to overlay with animation.

Currently being used in thousands of schools with over 10 million students, it will be shown to over 20 million students by 2010.