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Tesla CTO JB Straubel: The One Key to Great Networking (And The Single Biggest Mistake)

Networking is critical to success. Unfortunately, the way many people network is also critical to why they fail. At last week’s Waterloo Innovation Summit, Tesla CTO JB Straubel talked about working with the best of the best — like Elon Musk. Straubel, who was on the founding team that started the iconic electric car company,

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86% of marketers can’t consistently measure customers’ cross-device activity

You want to understand your customers, which means you want to understand their journey. How do they become customers, and what steps do they follow on their path? And, is digital compressing the traditional marketing funnel from weeks to days, even hours, as Facebook’s Sheryl Sandberg has suggested? We surveyed 647 marketers about the value,

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Augmented Reality Spending Exploding 11X To $36.4B in 2023, Greenlight Says

Apple just released ARKit and Google just released ARCore in the last few months. But revenue for augmented reality devices and content will hit a massive $36.4 billion in 2023, according to Greenlight Insight’s newest report. That’s 11 times higher than the estimated $3.4 billion in revenue in 2019. Current devices in the space include Microsoft’s Hololense, Google’s second

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Jay-Z’s Much-Dissed Music Service Tidal Now Third In App Store Revenue For Music Apps

Remember Tidal, the lossless music streaming platform that everyone loves to hate? It’s now the 27th top-grossing app on the iOS App Store and the third-highest-grossing music streaming service, according to App Annie. That might not be Pandora or Spotify money, and sure, it’s behind Supercell’s super-successful Clash of Clans game, but it’s not chump change either.

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Apple’s New FaceID Will Make It Easier For Police To Access Your iPhone X

Apple revealed its new FaceID today in the Steve Jobs theater on its campus in Cupertino, California. Law enforcement officials who have had trouble unlocking Apple phones in the past must be salivating at the news. While in one way FaceID is more secure than the company’s TouchID, which uses your fingerprint to open your

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The battle for the future of commerce and retail

Sears’ revenue dropped $3 billion in 2016. Macy’s net income dropped 43 per cent, and JC Penney generated $5 billion less revenue in 2016 than it did in 2011. But in the last year alone, Amazon captured almost $102 billion more stock price growth than all of its retail competitors combined. What’s happening? Is it

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Apparently, I’m a top-15 global influencer on sales

I would never have guess this, but apparently, I’m a top-15 global influencer on sales. That’s surprising, because I focus on tech. Specifically, mobile, AI, IoT, AR/VR, and a few other broad areas in martech and adtech. Ah well … I’m happy to be influential at something 🙂 Here’s how Onalytical determines influence, by the way.

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Excellence is not easy.

Excellence is not easy.   I played some ice hockey with my 14-year old son Aidan today. He got frustrated because his cross-ice saucer passes were ugly and wobbly.   The problem? We hadn’t been on the ice all summer.   How could he be great, if we hadn’t practiced in four months?   It

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Mobile Ad Fraud In India: Click Fraud Is 2.4X Worse, App Install Fraud 1.7X Higher

Mobile advertising click fraud in India is 2.4X higher than global averages, and mobile app install fraud is 1.7X higher. While global mobile ad fraud averages just over 15%, ad fraud in the Indian subcontinent is much higher: 31.9%. Months ago, I studied 24 billion clicks and taps on ads that marketers measured over January, February and March of

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Sonos And Alexa, Together At Last: Sonos Teases Amazon Echo Integration

Sonos pre-released a new privacy policy today to existing customers, explaining upcoming changes and privacy protections. The most interesting part? Sonos essentially confirmed the near-term release of its long-awaited Amazon Echo integration, which will allow Sonos owners to control their music by voice. From the blog post: “First, you’ll notice that we’ve added a section

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Mobile ad fraud in India: 2.4X higher than global average

Click fraud in India is 2.4X worse than the global average, according to a recent study of mobile ad fraud. And mobile app install fraud is 1.7X higher. I studied 24.3 billion clicks on 702 ad networks, plus 437 million mobile app installs in 131 countries. Globally, click fraud across all those ad networks is

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Job Apocalypse: MIT fellow Amber Case on AI, robots, and automation

Technologist, inventor and founder Amber Case is decidedly an optimist in an era of artificial intelligence, automation, and smart robots. Especially when millionaire Silicon Valley nerds are buying citizenship in New Zealand and building end-of-civilization compounds in the back woods of America’s Pacific Northwest. “Within 30 years, half of humanity won’t have a job,” former

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“We needs to take a call on mobile ad frauds”

My latest research landed in India’s Economic Times print edition a couple days ago (Bangalore edition) and yesterday (Chennai and Hyderabad editions). I wouldn’t say things exactly the same way they say things … but I appreciate the coverage nevertheless! 🙂 If I can find the coverage online as well, I’ll add a link to it.

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Beats For Cash: 300K Artists Making $20M In The Music Industry’s New Gig Economy

Today anyone with an iPad and GarageBand can make the ingredients of modern music: beats. And 300,000 artists in their garages, bedrooms and condos are doing exactly that … with some of them making hundreds of thousands of dollars selling short slices of music on a new Amazon.com for musical mixes, Airbit. “After using Airbit for a

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How Facebook knows what’s hot before you do (and why there are so many free utility apps)

Facebook knows what’s hot in mobile perhaps before any other company. And the person Big Blue Social has to thank for it is you. If data is the new oil, Onavo is a big fat pump in a Texas field, pulling black gold out of the matrix. Facebook acquired the Israeli company in late 2013,

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Citi: Snapchat Revenue To Hit $3B In 2019, Instagram at $10B

Snap, the parent company of Snapchat, could earn more than $3 billion in 2019, Citi Research says. And Instagram could generate nearly $10 billion in that same year. Why the massive growth? Revenues should catch up to time spent by users. Citi released a new research note this morning that could bolster Snap’s stock price,

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MC’ing Postback

This was fun. A thousand mobile experts, a musical intro, an amazing group of speakers, and incredible parties. Here’s how I opened Postback conference after TUNE CEO Peter Hamilton and his merry band of dancers and singers really OPENED the conference 🙂

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33% of mobile revenue now delivered by video ads; rewarded video is most effective

A full third of revenue for top mobile publishers comes courtesy of video advertising, according to a recent AdColony survey. And ads in general account of just over half — 55% — of total mobile publisher revenue. 100% of top publishers, the company says, use video ads to monetize their apps. Only 91% are using

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Retailpocalypse: Amazon Prime Day Caused 32% Drop In Store Visits By Amazon App Users

People who have the Amazon app on their phones visited retails store like Sears, Target, Kohl’s, and JCPenny 32% less on Amazon’s recent Prime Day sale, according to data from business data firm Sense360. That’s on average. Specifically, the drops were better or worse depending on chain, as Computerworld reported: Sears: 36% drop JCPenney: 34%

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Beats For Cash: 300K Artists Making $20M

Today anyone with an iPad and GarageBand can make the ingredients of modern music: beats. And 300,000 artists in their garages, bedrooms and condos are doing exactly that … with some of them making hundreds of thousands of dollars selling short slices of music on a new Amazon.com for musical mixes, Airbit. “After using Airbit for a

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iCyborg: Apple Just Announced The First Mass Market Cyborg Enhancement

At first glance, it’s a great new product for hearing impaired people. At second glance, it’s the first mass-market cyborg enhancement: technology that penetrates our bodies and enhances our abilities. Today Apple and Cochlear, an Australian hearing assistance company, announced the Nucleus 7, which connects to an iPhone to stream sound directly to a surgically

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Talking to 600,000 people on IoT. No pressure!

It’s not every day I send an email to 600,000 people. It’s actually once a week. I’m now doing Read/Write’s weekly Internet of Things (IoT) newsletter, which has a pretty massive subscriber base. My goal: share what’s most critical, most interesting, and most relevant from the past week. If you’d like to get this email,

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Why search won’t save your app, and ASO is table stakes

Search won’t save your app. And App Store Optimization,  important as it is, won’t take you from zero to hero. At least, not alone. Here’s the problem: even though 65-80% of apps are found after a search — meaning, you need to be good at getting your app found in searches — it’s not the

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Data Deluge 2017: What People Do on the Internet, Every Minute of Every Day

Every minute of every day in 2017, The Weather Channel provides a forecast 18 million times. Netflix customers watch 69,000 hours of video. YouTube users watch 4.1 million videos, and Giphy serves up almost 700,000 GIFs for the world to enjoy. It’s not all flowers and chuckles, however. Every minute, spammers press send on 103

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App Developers Losing $3-4 Billion Annually Thanks To 14 Billion Pirated Apps

Mobile app developers and publishers are losing $3-4 billion dollars annually thanks to pirated apps, according to mobile advertising company Tapcore. Up to 14 billion app installs globally each year are pirated installs: stolen from their original creators. But these pirates don’t fly the skull and crossbones. Instead, they are smart and highly-trained technologists. The pirated app

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Apple VP on why Apple’s app download metrics are different than 3rd party attribution partners

You’re a mobile app developer, and you use a third-party attribution tool like TUNE to know where your installs are coming from and how to optimize them. But there’s always an annoying divergence between what Apple’s internal search ads metrics show and what TUNE tells you. What gives? Apple VP Todd Teresi shared the reason

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Particle Raises $20M To Clean Up The Chaos Of 450 Separate IoT Platforms

Internet of Things platform Particle has raised $20M in funding. That’s good news for Particle, but it might be even better news for the entire IoT ecosystem. Why? At last count, IoT Analytics discovered no less than 450 separate IoT platforms. That’s utter chaos, and a disaster for a still-immature industry that needs simple standards, easy

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ICO Bubble?

Initial coin offerings have raised over a billion dollars for early stage startups in the past year. And they’ve done it with blinding speed: Status.im, a browsing/messaging app, raised $100 million in under three hours. Brave, a browser startup launched by former Mozilla CEO Brendan Eich, raised $35 million in under 30 seconds. The kicker?

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IoT Revolutions keynote: San Francisco

Was super-pumped to unveil the new IoT Revolution Landscape at ReadWrite’s IoT event in San Francisco yesterday. 3000 companies in 30 categories in the U.S. and Canada have raised $125B in funding and are now worth $613B in mostly private valuation. They include 95 unicorns (for now!), plus many tiny startups, and a few big old companies. Interesting:

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Smart matter: Mobile is the gateway drug to enterprise and brand success

Caterpillar makes massive 100-ton bulldozers. And Caterpillar also makes apps for your 5-ounce smartphone. Why? Mobile is a gateway to what I call smart matter. Smart matter is the result of adding three things — chips, sensors, and radios — to all products and environments. Simply put, we’re “smartifying” everything … connecting everything and every thing,

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